LADLI LAXMI YOJANA
DIRECTORATE OF WOMEN EMPOWERMENT

A. Problem Analysis

 1. What was the problem before the implementation of the initiative?
Situation before the initiative The status of women in Madhya Pradesh vis-a-vis Millennium Development Goals was not very impressive. The sex ratio during 2001 census showed declining trends. Girls were being discriminated against in every sphere of life viz.:- in being born, getting food, going to school, accessing health services, getting work, receiving remuneration for work, accessing resources or influencing socio-political-community decisions, in getting equal opportunities, freedom of choice, support from family and society, access to a secure environment. The birth of a girl child was viewed as a calamity. In order to have a boy, parents would have a number of children. IMR and MMR were high since mothers had to undergo multiple pregnancies for want of a boy. Technological facilitation by pre-natal diagnostic tools to identify and cure any potential birth defects / associated conditions was being misused. Female foetuses were selectively aborted after such pre-natal sex determination, in spite of a massive influx of legal regulations banning the same. Enrolment of girls in schools was much less than boys. Girl drop out in classes 6th, 9th and 11th was high. Girls were kept at home to do household work, to be married off early. Girls were not self reliant and did not enjoy a respectable status in society. Some of the most violent crimes against this ‘gentler’ breed of humanity, starting from female infanticide and female foeticide going up to child marriages and dowry deaths were on the rise. This phenomenon was prevalent across all religions, castes, communities and classes. The state government was keen to address gender inequalities and increase women's capabilities as a precondition for achieving the goal of community development by mainstreaming women in development. It was felt that the status of girls / women cannot be improved merely by facilitating their access to services, but could be achieved only by setting long term goals. For example, providing health services to a girl or woman would not be enough, it would be necessary to create an environment by implementing a policy which would not only ensure the birth and survival of the girl child but would also facilitate her lifelong access to all the benefits essential for her holistic empowerment. The challenge was to formulate such a scheme functioning on life cycle approach that would not only prevent sex election and female infanticide but would also create a positive environment for the birth of a girl child and provide spaces and opportunities for them to grow and to enable her to attain self-reliance and a respectable status in society. Major Problems and issues needed to be addressed 1. Patriarchy- addressing resistance to change. 2. Declining Sex Ratio 3. Increased IMR/MMR 4. Ensuring safe birth, survival, healthy upbringing of girl, tracking her on development indicators. 5. Encouraging community enabled love, care and affection to the girl child. 6. Ensuring population control. 7. Ensuring women’s participation in development 8. Recognizing women’s contribution to family and society. 9. Promoting a violence free society.

B. Strategic Approach

 2. What was the solution?
Who proposed the solution “Ladli Laxmi Yojana” (LLY) was proposed by Ms. Kalpana Srivastava, the then Director, now Commissioner, Women & Child Development Department. Concerned with the declining child sex ratio in the state, in 2006, she came up with the idea to initiate a scheme which would create an enabling environment for the birth of a girl child, ensure her survival and well being, bring about attitudinal change as a key input to safeguarding the interests of girls in the long run. ELIGIBILITY CONDITIONS Parents : Domicile of Madhya Pradesh, not more than two issues, one of which or both are girls born on or after 1st January 2006, sterilization operation before registration of second girl, non Income Tax Payers. Registration of girl within one year of birth. Childhood immunization, Enrolment and retention in school till class 12th. Marriage after 18 years. Investment for Ladli NSCs (Rs: 30000/-) in 5 instalments Financial incentives in Class 6th Rs: 2000/- 9th Rs: 4000/- 11th Rs: 7500/- 11th and 12th Rs : 200/month 21st year: Rs:119000/- (cumulative) How the initiative solved the problem The initiative has created a positive environment towards the girl child in society, enabled families to educate and provide health services to them, arrested the declining sex ratio, created safe spaces for girls. Families are now taking their girls to Aanganwadis for health check-up and nutritional food. Ladlis of 2007, 2008 and 2009 are now enrolled in schools. Many families are opting for family planning after one/two girls. Target Audience Community and parents in general, girl children in particular. Objectives of initiative ▪ Bringing positive change in attitude towards birth and growth of girls. ▪ Preventing female infanticide/ foeticide. ▪ Tracking girl from birth to 21 years on developmental indicators (health, nutrition, education) to ensure holistic empowerment. ▪ Encouraging marriage at legally approved age. ▪ Improving health of mothers who underwent multiple pregnancies for want of a boy, reducing MMR, encouraging family planning. ▪ Reduce growth of population ▪ Bring about Positive changes in sex ratio. ▪ Enabling women to become self-reliant Description of strategies  LLY based on informing, benefitting and empowering (IBE Model).  Constitution of core team functioning on participatory approaches, comprising all stakeholder’s, to ensure good practices, make scheme beneficiary oriented, for rectification of queries / complaints received from grassroots.  Since innovative scheme, utmost care exercised while designing & implementing initiative.  Statistical analysis to calculate number of beneficiaries and to set criteria for selection of beneficiaries.  Detailed financial analysis for allocation of funds & their expenditure.  To ensure transparency / ease of access, since huge volume of financial incentives, selection of suitable agency with largest outreach.  Improve sex ratio by creating a gender friendly environment. Health and education linked to scheme to ensure holistic empowerment.  A year of several rounds of discussions held with senior officials of State Government, various departments and stakeholders.  Draft on LLY shared at various forums with all stakeholders  Formulation of scheme by incorporating appropriate suggestions.  LLY implemented from 1-4-2007  Monthly review to resolve issues / ensure smooth implementation.  Frequent changes in scheme guidelines / eligibility criteria to extend outreach.  Issuing timely guidelines to field functionaries on changes made to ensure wide coverage  IEC campaign / mass contact for creating positive environment favouring girl child and optimum coverage.  Coordinating with Line Departments for support.  Regular visits for random checks.  Suitable MIS for monitoring & supervision, online concurrent monitoring of each beneficiary to ensure effective delivery of services, enrolment in schools and healthy living of the girl.

 3. How did the initiative solve the problem and improve people’s lives?
Ladli Laxmi is the country’s first initiative functioning on life cycle approach, with an objective of filling gender gaps and ensuring participation of women in development process. It began as a scheme for holistic empowerment and has now become a movement for women empowerment by creating an environment where not only are girls being born and saved but are also being given healthy upbringing. It has sensitised the community about the role / contribution of women in ensuring improved quality of life. The initiative is unique because:- • It functions on life cycle approach by tracking the girl child on development indicators : Birth, Immunization, Education, Marriage after 18 years, linking benefits of other schemes for holistic women empowerment. No other scheme has such long term goals for women empowerment. • It systematically inter-relates departments:- Health, WCD, Education, Registrar General for births and deaths. • It revitalized importance of government certificates i.e. birth registration, immunization, school enrolment, green card, marriage certificate. • It provides National Savings Certificates at doorstep of Ladli. • Universal coverage of all eligible girl children of all religions, castes, communities. • Making scheme responsible to public under Lok Sewa Guarantee Act and Samadhan online.

C. Execution and Implementation

 4. In which ways is the initiative creative and innovative?
Key elements of action plan a. Formulation of a transparent, viable and self driven scheme. b. Campaigning for scheme c. Implementation of scheme d. Ensuring benefits of scheme e. Tracking of scheme Key Development / Steps Step 1 July 2006:- With its commitment towards women empowerment, the State government was keen to address the declining sex ratio and gender inequalities. The issue of unwanted girl child was raised in women conference (Mahila Panchayat) on 30th July 2006. Thereafter, the Department of Women & Child Development decided to formulate a scheme that would create a positive environment for the birth, survival and well being of girl children. Health and education were also linked to the scheme to ensure holistic empowerment of women. Step 2 August 2006- December 2006 Scheme formulation  Constitution of core team comprising of all stakeholders for timely guidance & support to ensure good practices, to make the scheme beneficiary oriented, to rectify queries / complaints received from grassroots.  Detailed statistical and financial analysis done to calculate number of potential beneficiaries, to set criteria for selection of beneficiaries, for allocation of funds & expenditure prospectively to make the scheme sustainable  Ensuring transparency and ease of access since huge volume of financial incentives involved so that it should be used for the purpose for which it is given.  Selection of suitable agency with largest outreach, secured instrument (National Savings Certificate) critical. Memorandum of Understanding made with Postal Department.  Several rounds of discussions held with senior officials of State Government, departments and stakeholders to formulate scheme (From July 2006 to January 2007).  Draft scheme sent to District Collectors, Zila Panchayat, field level functionaries, various institutions working for women empowerment and eminent persons for suggestions.  Incorporating appropriate suggestions of each stakeholder in every process of designing and implementation of scheme.  Draft on LLY shared at various forums with all stakeholders Step 3 April 2007 onwards:- Implementation, campaigning & Monitoring  Post approval from State Cabinet in Feb. 2007, LLY implemented from 1st April, 2007  Smart democratic/ participatory leadership skills experienced during the implementation of scheme.  Monthly review undertaken to ensure smooth implementation and resolving issues.  Frequent changes in guidelines and eligibility criteria to extend outreach:- • Registration of girl child up to five years of birth in case of families where one or both parents are dead. • If two or more girl children are born at a time in case of first & second delivery, then all the girls are eligible for the scheme. • Such families who have not registered within one year due to medical reasons may be considered as special cases by the District Collectors. • Eligible girl child of women prisoners.  Issuing timely guidelines to field functionaries on changes made to ensure wide coverage  Detailed MIS, ladlilaxmi.com developed for on line tracking of each beneficiary on development indicators (health & education) till 21 years, data compilation, storage, analysis and management, collating with department of Post for NSC preparation and renewal and with Lok Sewa Guarantee Kendra for increased outreach and transparency, inbuilt SMS facilities with mobile android applications, hindi font readability, google analytics.  MIS also includes helpdesk management for responses to each query of user within 24 hours.  IEC / campaigning (pamphlets, posters, books, news, advertisements, audio-visual materials, hoardings, wall writing, cinema slides, trainings, workshops).

 5. Who implemented the initiative and what is the size of the population affected by this initiative?
Stakeholders Contribution A. Government of Madhya Pradesh Full support of Mr. B.R.Naidu in implementing the scheme, sanctioning of special cases, framing policies for making scheme more beneficiaries oriented, enhancing criteria to cover eligible beneficiaries. B. Directorate of Women Empowerment Major contributor to the scheme was the then Director (currently Commissioner), Ms. Kalpana Srivastava. She was involved in designing, implementation, monitoring & supervision of the scheme. She along with other officers of the department like Mr. P. Narhari, Project Director, Mr. J.K. Sharma, Mr. Pankaj Mohan, Financial Advisor, Ms. Rachna Budholiya, Mr. Manish Mohan Agrawal, Ms. Tini Pandey, Mr. Arvind Singh Bhal Manager, Tarun Bamba, Anshul Agrawal ,Ms.Varsha Sharma, Ms. Richa Sawlani and Mr. Bhagwandas were actively involved in issuing timely guidelines to field functionaries on changes made in scheme to ensure wide coverage. effective IEC campaigning by designing, developing & printing of communication materials (brochures, pamphlets, hoardings and audio-visual materials)., involving stakeholders for suggestion / support, online tracking of each beneficiary to ensure effective delivery of services, coordinating with Department of Health for support services, Department of Education for enrollment of girls in school, coordinating with Department of Posts for timely preparation/delivery of NSCs, regular random checks to zero down instances of corruption if any. C. Department of Posts & Telegraph :Preparation/ Renewal & timely delivery of instruments. Department of Health : Providing all support services. Ensuring vaccination, routine health checks, referral if required. Department of Education : Enrolment in school, free educational kits, nutritional meals, motivating families to prevent drop outs. D. Girl Child Registration, immunization, nutrition and school enrolment E. Parents: Ensuring birth and healthy upbringing, education of girl child, population control by adopting family planning. F. Community: Creating enabling environment for girls and women in the community.
 6. How was the strategy implemented and what resources were mobilized?
a. Financial Resources The scheme is fully funded by the Government of Madhya Pradesh. The budget allocation is made every year for the initiative. At the time of inception, provision of INR 26 crores was made to implement the initiative, but increasing awareness among the public and the benefits the scheme had, has created a huge demand. Accordingly, every year substantial provision, INR 800-1000 Crores has been made to implement the initiative. At the start of this financial year, a total of INR 3142.95 crores has been spent. The scheme is so beautifully designed that over 98% of the total outlay would be spent directly on the beneficiaries. Only 2% is kept to meet overheads which make the scheme highly cost effective. b. Human Resources The state has a wide geographical outreach. It has 51 district headquarters, 313 blocks, 50000 villages and over 90000 Aanganwadis. Hence a huge number of human resources were required to implement the initiative. The department had decided to implement the initiative with the existing manpower available with it without increasing the burden on the outlay of the scheme so that the administrative costs may be reduced and maximum benefits would be given to beneficiaries. A series of trainings were provided to staff at all levels for their capacity building. The intricacies of the scheme were also discussed and shared during the training to get maximum results. Regular workshops and meetings were also conducted to ensure optimum involvement of functionaries involved with the scheme. c. Technical Resources The scheme caters to a huge population. It was becoming difficult to track each and every family and ladli on all development indicators. There was no back up support in case if data was lost. The web based MIS at www.ladlilaxmi.com has been developed inhouse using ASP.Net technology. It functions on Intel Xeon 3440 (Intel Xeon 3440) server which enables scheme speed up processing. Huge number of users can access the portal. The system uses limestone data centre and Window Web Sever 2008 R2 operating system. It has Intel Xeon X 3440 Quad – core processor with 2.5 GHZ-4 Core. It has a band width of 5000 GB with a speed of 100 MBPS. The hardware used for hosting e-Ladli has an enormous capacity of 500 GB SATA for data storage. The entire system is hosted at ZNet Live’s Data centre and State Data Resource Centre. e- Ladli is based on SQL server 2008 R2 data centre to create high end memory and supports 256 logical processors. The server used for e- ladli is extremely handy for running a real time system and create spaces for analysing data and cannot afford the latency of a committed write to a table first. It facilitates monitoring multiple inputs streams simultaneously, tracking, query handling, help desk, etc. It is also prone to mobile applications.

 7. Who were the stakeholders involved in the design of the initiative and in its implementation?
Contributing to positive sex ratio LLY came into existence due to declining Child Sex Ratio in the state. The scheme has resulted in good responses from different castes and communities. In the first year of implementation only 40854 Girls were registered under the scheme. These girls are not only living a healthy life but as of now over 18,00,000 girls are duly registered and availing benefits of the scheme. LLY has made a positive impact on Child Sex Ratio. According to Annual Health Survey the Child Sex Ratio has increased remarkably and recorded 911 and 916 in 2010-11 and 2012-13 respectively. The scheme is able to provide financial strengths to the girls and will ensure self reliance once they attain 21 years of age. b. Improved Health The scheme has an inbuilt component of providing health intervention to all Ladlis. It was ensured that each girl child has availed all important vaccines like Polio, BCG, Khasra, Hepatitis B etc. so that their health status may improve. It was observed that the ladlis covered under the scheme have been immunized properly. As of now over 1.4 million ladlis are fully immunized. The ladlis are availing nutritional supplements in aanganwadis as a result of which, a number of girls have come out of malnutrition. c. Family Planning The scheme also envisages adoption of family planning methods for overall population control. The ladli families are willingly adopting family planning methods. There are instances where families are adopting family planning methods after the birth of two girl children only. Such instances show growing importance of girls and change in attitudes of their respective families towards the birth of girls. Even families with one girl child have undergone family planning. d. School Enrolment Ladlis enrolment is almost 100%. Ladlis registered in 2007, 2008 and 2009 are now enrolled in schools for their education. Total 4,13,230 ladlis are now getting formal education. e. Environment Building The scheme has created an enabling environment for girls in the society. Mass campaigning has led to proliferation of the scheme. It has helped in breaking traditional mindset of society where only the birth of a baby boy was celebrated. The families from all across the state are now proactively accessing the benefits of the scheme, and now the birth of a girl child is also being celebrated. The scheme has now become a movement for holistic empowerment of women.

 8. What were the most successful outputs and why was the initiative effective?
Monitoring The monitoring of the scheme is done through e-Ladli by using latest ICT tools, a self managed system which generates sequential reports on physical / financial progress, outcome indicators as well as through field level reporting by district and project level authorities. a. Field Level Monitoring The Project Officer regularly monitors the progress through its field functionaries and also conduct random visit for data validation. The reports received from various villages are being further scrutinized at project office level and then it is fed in the central server. The information on timely issuance of National Savings Certificates (NSCs) also has been linked with the Post Office through the server. The Project Officer verifies the information on financial instruments and cross checks the pendency if any, and then the same is posted on the server under his/her close supervision. b. District Level Monitoring The next level monitoring is done at the district level where the District Officer validates reports from each project office, verifies the information from its data bank , prepares report on financial / physical progress, status of girl child on development indicators, on daily basis to ensure credibility and reliability of the data. The compiled report of all the project offices is prepared and submitted online to the state office. c. State Level Monitoring Reports from all districts are compiled at state level and verified from data bank for data validation. The state unit informs project office and the district office in case of the discrepancies, evaluates the status of girl child on several development indicators and sees whether the intervention is provided by the field functionaries on time. Monitoring Methods a. Activity monitoring Physical and financial progress, beneficiary/village/project/district wise progress monitored through online MIS. b. Process monitoring Process monitoring by organizing workshops with all stakeholders, has helped in making the scheme more flexible and demand driven. Regular visits conducted to obtain feedback from the families on outputs. Online help desk has helped in fine-tuning the scheme as per the need of families. c. Outcome monitoring The targets achieved on various development indicators, number of families covered and number of National Savings Certificates issued/ renewed etc. are monitored regularly. Evaluation The scheme is regularly been evaluated to assess the impact of the scheme. Physical and financial evaluation is done through online MIS. Various studies have also been conducted through independent agencies to assess the impact.

 9. What were the main obstacles encountered and how were they overcome?
The initiative has made an impact on the survival of girl children in a patriarchal society. Even families traditionally prone to patriarchy have shown changed mindset due to the initiative leading to considerable increase in the registration of ladlis. The main obstacles encountered were as follows:- a. Rigorous and time consuming procedure. Initially sanction of case was accorded at headquarters. Prior to sanction, the application had to be routed through various functionaries at the village, block and district level. At every stage the application form and relevant documents were verified and then recommended to headquarter for sanction, a time consuming process. b. Data compilation and management LLY has extended its outreach to over 50000 populated villages, beginning with 40000 in 2007 to over 18 Lacs Ladlis in 2014, adding almost 3 Lacs Ladlis every year. Sanction of cases was initially accorded from the state office, resulting in manual storage, sequencing and managing of huge volume of data in the form of documents, with involvement of huge manpower, often causing errors and delays in resolving cases. Timely response to numerous queries was also a challenge. Manual tracking of data on developmental indicators and issuance of instruments was difficult. These obstacles were overcome by adopting the following measures:- a. Decentralisation of powers With time, directorate decentralized powers to Districts. Now, Project Officer is the key person for sanctioning/rejection of all cases. In case of any difficulty, collector is the sanctioning authority. Special cases are referred to Principal Secretary for decisions. b. Online management system A web enabled online management system ladlilaxmi.com is now in place to monitor all aspects of the scheme. This has resulted in expeditious disposal of cases/queries. The data can be generated in time for analysis and reports.

D. Impact and Sustainability

 10. What were the key benefits resulting from this initiative?
Improving the delivery of public services • Functioning on life cycle approach, the scheme links benefits of other schemes for holistic empowerment. It has revitalized and stressed the importance of government certificates & documents i.e. birth registration, ICDS register, immunization card, school enrolment, green card, marriage certificate. It has systematically inter-related different departments i.e. Health, WCD, Education, Registrar General for births and deaths as LLY assimilates the objectives of all these departments. It has strengthened the ICDS and Aanganwadis. Impact of the initiative In its seventh year Ladli laxmi Yojana has set off a movement for women empowerment. The scheme has ensured the survival, health and education of the girl child. Ladlis are regularly visiting Aanganwadis for timely immunization and supplementary nutritional foods for improvement in their health status. Directorate of women empowerment keeps a vigil on all Ladlis and their families. The scheme was initiated in 2007 and 40854 Ladlis were benefitted that year, almost all the Ladlis of 2007, 2008 and 2009 are now enrolled in schools. Thus Ladlis are not only safeguarded from early deaths but also there is a change in mindset of the community towards the birth of girl child. The scheme has impacted on family planning and delay in the marriage age. It has been observed that beneficiary families that have two children one of which is a girl have adopted family planning methods. There are instances in which even families with one girl child have undergone family planning. Child marriage has also been reduced due to the fact that the benefits will be given to the families when the girl attains 18 years of age. Measurable impact The impact of the scheme has been measured vide census, annual health survey, NFHS and various third party studies conducted from time to time to assess the performance of the scheme. • At the time of inception of the scheme in 2007 a total of 40854 Ladlis were registered. This has now increased to over 18, 00,000 Ladlis till date. • All the families which fulfill the eligibility conditions under the scheme have been covered ensuring 100% achievement. • Over 18 lacs families are now Ladli Families. • Effective campaigning has created an environment for making space for girl child in new families. • The cases of family planning have increased after the birth of one or two girl children. • Over 413230 Ladlis covered in 2007, 2008, 2009 under the scheme are now enrolled in schools. • Over 98% Ladlis are benefitted by ICDS and are healthy. • More importantly the sex ratio also has considerably improved. According to Census 2011, the sex ratio has now reached to 930 as compared to 919 in 2001. The population growth comparison also shows positive trends in terms of increased women population. During the decade the female population has increased by 21% as compared to male population increase of 19.6%. Considerable increase in Sex ratio observed in 47 districts. • According to Annual Health Survey report the child sex ratio (0-4 years) has gone up to 916 in 2012-13 from 911 in 2010-11. • The child marriage rate has now come down to 33.10% according to Annual Health Survey report 2010-11. This was 53.70 during 2007-08. • The uniqueness of Ladli Laxmi scheme is that it focuses on all eligible girl children of all religion, castes and /or communities, ensuring universal coverage. • Financial incentives of the progress achieved so far would be Rs. 20368 Crs as against the actual investments of Rs. 3142.95 Crs. • The districts with high death rate in case of girl child also shown growth in girl’s population due to the scheme. • Scheme has impacted upon changing the mindset of people even in the feudal dominant districts.

 11. Did the initiative improve integrity and/or accountability in public service? (If applicable)
Sustainability of the initiative The Ladli Laxmi scheme that came into existence due to declining Child Sex Ratio in the state, has resulted in good responses from different castes and communities. In the first year, only 40854 Girls were registered under the scheme. As of now over 18, 00,000 Ladlis are living a healthy life. The scheme provides financial strengths to girls by ensuring self reliance once they attain 21 years. Ladlis born in 2006, 2007 and 2008 are now enrolled in schools. The scheme has gained huge popularity and has now become a self driven scheme. Financial sustainability The scheme being a priority area is financially sustainable with the state government making sufficient provisions in its state budget. Almost 98% of the total allocation is being utilized for the purpose of scheme and only 2% is being used for administrative purposes. Institutional and regulatory sustainability A Directorate of Women Empowerment has been created to run the scheme. Decentralisation of powers has been made to ensure timely sanction of eligible cases. There is a successful partnership with the Postal Department, with largest outreach for preparation of secured instruments. The scheme focuses on transparency and has brought the scheme under the ambit of Lok Sewa Guarantee Act. Active involvement of various stakeholders has been ensured for extending optimum support. Social Sustainability The scheme has been able to set a milestone in changing the mindset of the public. The families and the society now understand the need and importance of girl children in the overall well being of the society. The scheme has been able to create safe spaces for the girl children within the society. Economic Sustainability The scheme is economically self sustainable in due course of time. It is linked with the provision of conditional cash transfer in the name of girl child ensuring their safe and healthy upbringing. The girl children at the age of 21 years shall be receiving huge financial benefits in their name and will be in a position to become self dependent. Replicability The scheme has been acknowledged widely across the country and has been replicated in many other states. Representatives of many other states visited Madhya Pradesh to study Ladli Laxmi Scheme and replicated the same with some alterations as per the need of the respective state. The scheme was modified and named Dhanlaxmi launched by Government of India. Other states like Uttar Pradesh, Delhi and Bihar have also implemented the Ladli scheme with some modifications. Jharkhand has also implemented the Ladli scheme in toto. This pioneer initiative of Madhya Pradesh has set a milestone for other states to emulate.

 12. Were special measures put in place to ensure that the initiative benefits women and girls and improves the situation of the poorest and most vulnerable? (If applicable)
A number of schemes for the girl child have been formulated in the past. However none of them have been as all inclusive in terms of holistic empowerment of women as Ladli Laxmi Yojna, which has become a movement for women empowerment. The huge financial benefits, credibility of instruments (NSC) with maximum outreach, and easy accessibility of Ladli Laxmi Yojna are perhaps the reasons why it has sustained and been replicated in so many other states and not the other schemes. Lessons Learned • A scheme that focuses on life cycle approach with long term developmental goals will be successful. • The success of any scheme lies in proper planning, systematic implementation and focused monitoring. • Proper planning is critical in terms of optimizing financial, technical and human resources. • Participatory planning and effective liaison with stakeholders would be critical in implementation. • Active involvement of various stakeholders in every process of designing and implementation of scheme is critical. • A core team functioning on participatory approaches comprising senior officials to ensure good practices to make the scheme beneficiary oriented, for rectification of all sorts of queries, suggestions and complaints received from the grassroots is imperative. • Transparency, ease of access and flexibility is the key. • Induction of dedicated and gender sensitive staff is critical, the success or failure depends on it. • Selection of proper instrument with largest outreach (National Savings Certificate) the key. • IEC campaign for better and optimum coverage. • Coordinating with Line Departments for support • Strengthening of institutions (ICDS, Aanganwadis) at the grassroot a key to success. • Regular field visits for random checks. • Suitable MIS required for monitoring & supervision to ensure effective delivery of services. • Universal coverage of all eligible girl children of all religions, castes and communities. • Investing in women could lead to overall development of family and society. • Making scheme responsible to public under Lok Sewa Guarantee Act and Samadhan online. Recommendation for future The huge response from people to Ladli laxmi Yojana will ensure linking of eligible families in the years to come. The need now is to focus on impact analysis of all indicators and work out future strategies accordingly. Though the scheme has created an enabling environment for the girl children, efforts are still required to change the mindset of people in certain pockets. The challenge is now to carry out effective campaigning for changing mindset of the public in those pockets where resistance to change persists. Some of the focus areas are : • Increasing the efficiency of implementers • Ensuring timely delivery of services • Finding ways for data authentication, Validation • Keeping a complete database on each Ladli and assessing needs beyond 18 years • Planning, facilitating and providing interventions for skill enhancement • Effective campaigning for ensuring spaces and opportunities for Ladli

Contact Information

Institution Name:   DIRECTORATE OF WOMEN EMPOWERMENT
Institution Type:   Government Department  
Contact Person:   KALPANA SRIVASTAVA
Title:   Ms.  
Telephone/ Fax:   91-755-2551331
Institution's / Project's Website:  
E-mail:   kalpana0092@gmail.com  
Address:   4TH FLOOR, B BLOCK, PARYAWAS BHAVAN, ARERA HILLS
Postal Code:   462011
City:   BHOPAL
State/Province:   MADHYA PRADESH
Country:  

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