Being identified the problems presented, the solution was proposed by the Municipal Department of Urban Development of the City of São Paulo.
The initiative was to develop a platform of popular participation that enabled the urban planning of the city by the internet (Gestão Urbana/Urban Management). But before people give their contributions on a participatory process, it is necessary that they take ownership of the subject being treated. Thinking about it, the first strategy for the platform to fulfill its function was to communicate the project's secretariat with objectivity and clarity. This goal has become a reality of the availability of books and support documents, videos and explanatory texts, illustrations, news, manuals, and documents.
With the contents properly explained, the Urban Management continues in order to consolidate itself as a collaborative platform by providing planning tools and management of urban development policies. With drafts participatory, collaborative mapping and evaluation forms and online contribution, citizens might suggest proposals for important tools for urban planning of the city, such as the Strategic Master Plan and the Law of Subdivision, Use and Occupancy (LPUOS).
Both during and after participation in each phase of project, you can track the results of what was proposed, check the schedule of upcoming activities, watch some live events and have access to records of all participatory process, which includes the list of presence, proposals, presentations and photos. Additionally, you can also check out maps, pictures and documents in an open format, a way to move toward public transparency, facilitate access to information, promoting research and strengthen the political debate.
All these strategies together are enabling closer ties between citizens and the government, either through information or the actual collaboration in matters involving the present and the future of the city.
Gestão Urbana/Urban Management emerges as an innovative platform from the moment that allows citizens to participate in decisions made by the government with respect to the direction of the city. A complete process that involves the dissemination of information, explaining the content, implementation of collaborative tools and presentation of results, objectively and clearly.
Within the platform as a whole, the planning tools and collaborative management used in the review of the Strategic Master Plan (SMP) process are noteworthy. With the revision in the executive divided into four stages, three of them relied on online participatory tools. Through "plug proposals" it was possible to send contributions directly to the organizers of the participatory review in the office. With the "collaborative mapping", anyone connected to the Internet could indicate directly on the city map that was good or needed improvement; and "participatory draft", citizens were able to compare the current law with what was being proposed in the bill and make comments (contributions followed by explanations) about the proposal. All these possibilities of collaboration and their results were used to support the participatory process of reviewing the Master Plan in the executive.