Movimento Paulista de Segurança no Trânsito (MPST)
Secretaria de Governo do Estado de São Paulo

A. Problem Analysis

 1. What was the problem before the implementation of the initiative?
Road traffic deaths have been a major issue for decades now. All over Brazil, it is a huge problem that takes away the lives of thousands of people every month. Brazil has a road traffic death rate per 100,000 inhabitants equal to 21, above the world average of 18. Sao Paulo, although with a better rate than Brazil, has also suffered with this problem for decades, with no solution in sight. Traffic is a huge open system, with many stakeholders taking part of it. It is a real public concern that affects the population as a whole: anyone who transits in the city is affected by this theme, regardless of age, sex, income, etc. Taking into account that Sao Paulo State has a population of more than 43 million people, road traffic kills almost 7 thousand people each year, almost a war scenario. In this scenario regarding road accidents, in addition to all the social impact caused to the victims and their families, there is also the economic impact on the public accounts. It is estimated that in this same scenario, approximately R$ 12.3 billion were spent in 2014 in Brazil due to road accidents. This includes costs for the rescue of injured persons, hospital expenses, removal and / or repair of vehicles, repair of structural damage at the accident site, institutional expenses such as the opening of processes and production losses. Only in terms of productive losses, they account for about 43% of the total cost value, that is, how much income a traffic victim loses, both during the period when she is away from economic activities and, in the case of death, in relation to their life expectancy. The impact of the loss of production still falls on social security and on the family, due to its decrease in income (IPEA, 2015).

B. Strategic Approach

 2. What was the solution?
The MPST is a government program that aims to reduce death roads in 50% in the decade 2011-2020. It aggregates the government, civil society and private companies to work for a common cause: save thousands of lives. The results of the MPST affects and benefits all groups of the society.

 3. How did the initiative solve the problem and improve people’s lives?
The initiative was able to significantly reduce road traffic accidents in the state by organizing in four fronts: data and analysis, state action, local actions and communication. The “Data” front was able to provide transparent, reliable, geo-located and timely data of road traffic accidents, allowing progress to be measured and targeted actions to be undertaken, serving as resource for the other fronts. It also improved government accountability, since the database is public and is updated monthly in the “INFOSIGA-SP” and “INFOMAPA-SP” website. The “local actions” front was able to engage several local governments (39 so far and 67 until the end of the project) to join the program. R$ 110 million are being distributed between them to encourage and finance local plans based on the data provided and on research. Local Committees were also created to allow for a joint decision making of all stakeholders (Police, Healthcare professionals, city hall, engineers, etc). The goal is to foment a local culture of analyzing traffic deaths in a holist and structured manner, involving all key stakeholders, and taking actions based on facts. The communication front developed videos and materials for widespread campaigns generating awareness of the problem and stimulating safe behaviors. Events were also created to promote the dissemination of best practices in traffic management and to engage civil society in the problem. Meanwhile the “state action” front tackled accidents on state roads and legislative matters. It involved 10 state secretariats to discuss and propose solutions to the problem involving education, healthcare, etc, and calling them to help in the bold objective proposed. Through combined effort, these four fronts were able to start a decline in road traffic accidents in 2015 and 2016 in the state, and are planned to decrease traffic mortality by half until 2020, saving more than 20 thousand lives and avoiding thousands more accidents in the process.

C. Execution and Implementation

 4. In which ways is the initiative creative and innovative?
The greatest innovation within the project was the possibility of analyzing the profile and locations of the deaths. In this way we were able to direct actions and to guarantee the effective use of the public resources. Using such a fact based method allowed for a bigger and better impact and more transparency. Another important way the initiative was different was the alliances made and the conjoint effort that was necessary to make it happened. State and local governments, private companies, unions and NGOs all took part in helping the project go forward, either through financing, institutional support or through direct interventions, it was only by involving several players that the project happened.

 5. Who implemented the initiative and what is the size of the population affected by this initiative?
The initiative is led by SEGOV-SP (São Paulo State Government) and implemented with many other partners involved: other government secretariats, public agencies and departments, NGO, private companies, consultancy and city halls. The SEGOV-SP has the main function to work as leader of the whole organization that makes the MPST program. Aside, the Centro de Liderança Pública is a NGO that organizes the governance of the program being a point of contact between all the stakeholders involved, with the main goal of receiving the private companies donations and applying this resources in the program, for example, hiring a management consultancy. The private companies, besides donating financial aid to the program, also engage in the theme, bringing the road safety issue to the upper level of its discussions. The consultancy, by it side, supports many quantitative and qualitative issues, such as databases improvements, goals establishment, data analysis, prioritization of actions, help local governments, etc. To have a more direct impact in peoples lives and in urban traffic, the São Paulo State Government establishes partnerships with many city halls, which took the responsibility to make targeted actions to reduce road traffic deaths and accidents inside their geographic jurisdiction. In addition, the SEGOV-SP worked to engage the stakeholders in the state level, establishing actions and plans that involved all the 9 other government secretariats participants of the program and are directly related to the road safety issue. The size of the people affected by this initiative is around 43.7 million people, that is, all the inhabitants of the Sao Paulo State.
 6. How was the strategy implemented and what resources were mobilized?
The MPST was created based on the decision of the São Paulo State Government to act, with greater emphasis, on road safety in the state. The Decree number 61.138 (February 26th 2015) establishes the MPST, with the objective to reduce road traffic accidents and deaths. Thus, the project's history begins with the formation of a working group under the coordination of the SEGOV-SP on February 2015. To that end, one representative of each of the other participating Secretaries of State was nominated: Disability Rights, Education, Logistics and Transport, Planning and Management, Health, Public Safety and Metropolitan Transportation. Later the secretariats Civil House and Economic Development and Science, Technology and Innovation also composed the working group for the development of the project. On August 20th 2015 the São Paulo State Government authorizes the State Department of Transit (DETRAN-SP) to enter into agreements with municipalities of São Paulo State, through covenants. With this authorization, the DETRAN-SP already provided R$ 10,5 million to 15 municipalities that were chosen to compose the first pilot of the program: municipalities that were already accompanied by the SEGOV-SP in the year 2016, with established actions and goals. To provide sufficient resources to the development of the program, the Sao Paulo State Government made a partnership with the NGO Centro de Liderança Pública and many private companies, that give financial aid in order to MSPT obtain resources such as technical knowledge (as a consultancy). Aside, it counts with a Scientific Council (CEDATT – Conselho Estadual para Diminuição de Acidentes de Trânsito). Moving forward, the next biggest step that the MPST concluded was the implementation of a comprehensive database that gathers the number of deaths and accidents in all of the 645 municipalities of São Paulo State. The database, called INFOSIGA-SP, was launched on February 2016, with the road traffic deaths of all the 2015 year and the detailed data from January 2016. Since then, the INFOSIGA-SP provides monthly the number of road traffic accidents from the month before to all 645 municipalities of Sao Paulo State. All this information is public in the MPST website.

 7. Who were the stakeholders involved in the design of the initiative and in its implementation?
The MPST is a program that evolves many different stakeholders. First, it is led by the SEGOV-SP, part of the São Paulo State Government. For its state level goals, other 9 secretariats are members of the program: Disability Rights, Education, Logistics and Transport, Planning and Management, Health, Public Safety, Metropolitan Transportation, Civil House and Economic Development and Science, Technology and Innovation. To help with the governance of the program, the MPST is also integrated by the NGO Centro de Liderança Pública. For financial aid the program receives donations of around 10 private companies, that also includes the road safety issue as a major theme inside their environment. To coordinate actions all over the state, the program signed agreements with many town halls: 15 cities in 2016 and the plan to sign with other 52 cities in 2017. To finance the actions in these cities, the State Department of Transit (DETRAN-SP) contributed with R$ 10,5 million in 2016 and will contribute with R$ 100 million in 2017 for the 52 municipalities that agreed to be part of the program and develop actions to reduce road traffic accidents. Many other public institutions are also part of the program, contributing with their own actions towards road safety and, especially, being part of the structured work to have a monthly integrated road safety database published monthly to the population, this includes institutions as the Civil Police, Fire Department, Road Police, Military Police, City Traffic Police, Federal Road Policy and many other municipal institutions.

 8. What were the most successful outputs and why was the initiative effective?
The five most important outputs derived from the projects were: - Drop in road mortality and injuries within the state. There was a detailed measurable drop in the number of deaths, especially in the first 15 municipalities that made agreement for action plans with the Sao Paulo State Government. - Creation of a reliable, public, geo-located and monthly updated database of traffic accidents. The base is now the primary road safety resource for the media, local governments and for decision makers. - 15 partnerships with local governments, with 52 more planned for 2017. The alignment and coordination to solve this issue is of the essence, since it crosses borders and jurisdictions. - Creation of communication videos and materials targeted at engaging and mobilizing people around the road mortality issue. It also ensured all the state is saying the same things at the same time, and avoids mixed messages. - Estimated savings of R$ 260 million derived from the lives saved and the decrease injured people, this calculation of this amount also included losses in productive workforce, rescue and healthcare spending, treatment and rehabilitation, etc.

 9. What were the main obstacles encountered and how were they overcome?
With the working group, the activities focused on carrying out a mapping and classification of road safety actions already developed by each of the Secretariats involved. They were classified according to the pillars of action defined by the UN: (i) road safety management; (Ii) safer routes and mobility; (Iii) safer vehicles; (Iv) awareness of users; and (v) response to the accident. In this context, the project faced its first difficulty, given the inexistence of a common agenda for road safety among the various bodies dealing with traffic in the state. Consequently, there were also few collective efforts aimed at improving road management. Those that existed so far, sometimes attacked part of the problem, sometimes overlapping each other. But since its inception, the greatest challenge and innovation of the project has been to obtain a unique source of information, aligned with its scope, that could direct the various work fronts. This was achieved thanks to the development of a database, providing information on deaths from accidents across the state. For this purpose INFOSIGA SP was created and a little later INFOMAPA, detailing the locations of the incidents. With the data, a plan was implemented to improve municipal road management. To this end, in 2016, agreements were signed with 15 municipalities and expected to expand to 52 agreements in 2017. In order to strengthen the actions, a State Action Plan was also carried out to ensure the extension of the project to the highways and other areas that envolves the traffic.

D. Impact and Sustainability

 10. What were the key benefits resulting from this initiative?
The key benefit is the reduction of external deaths in the population. Concretely with a year of work, we were able to reduce in 10.7% the mortality in the 15 targeted cities. This also means a similar reduction in injuries that, although not fatal, permanently cripple many people. To achieve this result, infrastructure in the state was improved, with traffic lights being installed, bumpers, guardrails, lights, etc, being put in place. The data gathered in INFOSIGA SP helps us track the progress we have made with a reliable measure and is also a key benefit itself. It is able to measure monthly the deaths in all 645 cities in the state with not only offers transparency and reliability but also avoids having lots of people working on individual databases, saving public money and becoming the official source for the state, cities and the media. It also indirectly raised awareness to the problem, since the media constantly talks about the monthly results published.

 11. Did the initiative improve integrity and/or accountability in public service? (If applicable)
The initiative made it easier for people to hold the government accountable on the delivery of public services by providing a unified and impartial methodology to keep track and publish the number of deaths in the state. Providing a clear indicator through the effectiveness of public policies concerning traffic safety. For example, with the geolocalization, municipalities have observed many pedestrians dying while crossing highways in specific places, directing efforts to build elevated walkways in the most critical places. They have also seen how critical it is the death of pedestrians in many city centers, specially in the center of the capital, São Paulo. All these data are accompanied in detail by the MPST and the municipalities.

 12. Were special measures put in place to ensure that the initiative benefits women and girls and improves the situation of the poorest and most vulnerable? (If applicable)

Contact Information

Institution Name:   Secretaria de Governo do Estado de São Paulo
Institution Type:   Government Department  
Contact Person:   Caio Augusto Pereira Rolim
Title:   Assistente Técnico II  
Telephone/ Fax:   +5511946208529
Institution's / Project's Website:  
Address:   Alameda Lorena, 289, ap 24, Jardim Paulista
Postal Code:   01424-000
City:   São Paulo
State/Province:   São Paulo

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