"The project “My Tree” is a joint project between the Capital City, the company “Amplitudo”, and the Public Enterprise “Greenery”, which enables all interested individuals, organisations, and companies to contribute to the greening of Podgorica in a planned and sustainable manner.
When the app is loaded, one can see a map of the city, and at the beginning five locations are marked; those locations have been defined as public green areas, within which it is possible to plant a tree. When you click on the detailed map, you can choose the place where you wish to plant your tree, and then choose your option from the offered trees which “Greenery” has defined as possible for planting at that place. After that, you can make a purchase with any payment card. That money goes directly to the bank account of the Public Enterprise “Greenery”, and after a certain amount of time – the periods of planting are from the end of October to the end of the year, and from March to May – “Greenery” will plant the tree, and the user will be notified by push notification or email, and on the application the tree will show the photo of the individual who bought it or the company's logo, if it was a company that paid for it.
Within the project My Tree, 292 seedlings have been planted on the territory of the Capital City so far.